AutoStore

Role: Head of Video & Motion, Transmission B2B
Agency: Transmission B2B

As Head of Video & Motion at Transmission B2B, I led the post-production, animation, and sound design for AutoStore's global campaign — a project that demanded both creative precision and serious production scale.

The scope: over 40 videos edited, graded, animated, and localised across five languages, working in collaboration with production partners Coffee&TV. From LinkedIn ads to YouTube campaigns and long-form case studies, every asset was built to the same standard — sleek, dynamic, and unmistakably AutoStore.

Motion graphics were integrated throughout to visualise the technology: the logic of automated storage, the efficiency of the grid system, the global scale of the operation — all made legible through motion and sound.

The result was a campaign infrastructure that gave AutoStore a consistent, premium visual identity across every market and platform simultaneously.